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Strategic Decision Making: Multiobjective Decision Analysis with Spreadsheets By Craig W. Kirkwood

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Sales Rank: #845959 in Books
Brand: Brand: Cengage Learning
Published on: 1996-07-15
Original language: English
Number of items: 1
Dimensions: 9.25" h x .83" w x 7.36" l, 1.21 pounds
Binding: Paperback
352 pages

Features

Used Book in Good Condition

Review
1. Making Decisions Strategically 2. Structuring Objectives 3. Developing Alternatives 4. Multiobjective Value Analysis 5. Thinking About Uncertainty 6. Decisions with Uncertainty 7. Multiple Objectives and Uncertainty 8. Resource Allocation 9. Multiattribute Preference Theory Appendix A. Case: Computer Networking Strategy / Appendix B. Scenario Planning for Decision Making / Appendix C. Probability Elicitation Interview / Appendix D. Interdependent Uncertainties / Index

From the Back Cover
To help you understand how to analyze decisions with multiple objectives while using spreadsheets, the author introduces concepts through clear explanations and Microsoft Excel instructions. Examples and exercises focus on such strategic applications as new product development, computer system selection, corporate goal setting, facility site selection, production planning, procurement strategies, research and development portfolio selection, and product improvement budget allocation.

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